POPCHIPS


Popchips integrated swoop into their “regret nothing” campaign, fully wrapping Swoop with brand messages.

Taking full advantage of swoop’s face to face interactions, we launched a twitter campaign with a three month supply of pop chips for the first person to tweet @popchips and @swoopmiami a twit pic of themselves eating Popchips while swooping.

Our Swoop drivers handed out hundreds of Popchips samples, introducing consumers to the brand and their new flavors.