The #1 Transit Advertising Provider in South Florida

Swoop has over 10+ years of experience in the Miami Beach market. Our electric vehicles operate multi-purposely, as an ultra-effective out-of-home medium & transportation provider.

Swoop has exclusively partnered with Ad Focus, Inc, www.theadfocus.com, for all advertising and sponsorship opportunities on our vehicles.

We can help you plan a campaign plan to fit your budget and deliver your message to a greater number of people than radio, tv, or traditional billboard ads.

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WHAT'S INCLUDED

Each electric shuttle has over 10 panels of advertisement space, for you to deliver your message to your target audience. Every Swoop comes fully equipped with an advertisement topper, door panels, back panel wings, bluetooth radio system, 6 seats, & more. Based on your campaign goals, we will determine how the vehicle is utilized daily.

For more information, contact us for details.

Campaign benefits

• Increased sales
• Increased social media & web traffic
• Increased brand recognition/awareness
• Stand out from your competition
• Cost effective

• Length (1-week minimum, 52-week maximum)
• 6-10 hours ad exposure daily
• 240k - 350k impressions weekly
• Giveaway distribution (free giveaways)

**EVENT BASED CAMPAIGNS:**
Event focused transit ad campaigns are typically used before and during an event. Advertising before an event creates momentum and can direct your audience where they can find more details. Creating momentum before an event is important for generating results that translate into ticket sales and audience size. We typically recommend starting promotion at least a month prior to the event. Depending on the size and scope of your event, promotion could begin as much as 6 months prior to the start date. Ultimately, if your promotion begins closer to the event, we may recommend increasing the number ads chosen to influence reach and results.

**INTERACTIVE CAMPAIGN:**
Swoop offers unique possibilities for interactive campaigns. Our brand ambassador infusion allows riders and pedestrians to interact with creative media. An example of an interactive campaign would be creating an ad that prompts pedestrians to take a ‘‘selfie’ with the media that is then shared on social media platforms. Our brand ambassadors zone in on the highest traffic areas, to yield the most interaction. Brand awareness campaigns should not be shorter than 6 months. However, messages that have a limited time frame may require a larger number of installments for maximum reach.

**BRAND AWARENESS CAMPAIGN:**
The goal of a brand awareness campaign is to increase your brand's familiarity with consumers. Brand awareness increases consumers' ability to recall your brand and its message. If you are part of a highly competitive industry, a brand awareness campaign can help you break through the clutter to reach your target audience.
We typically recommend that brand awareness campaigns run for six months or longer in order to saturate the market with your brand message.

Ready to get started?

Let Swoop and Ad Focus electrify your entire media mix! Bold, large, moving ads capture attention and promote retention! The name of the game is TOP OF THE MIND AWARENESS!

According to the GMCVB, ‘‘visitation to Greater Miami and Miami Beach in 2021, was estimated at over 24.2 million people. This broke down to 15.9 million overnight visitors & 8.3 million day-trip visitors”. Launching your campaign with Swoop will assure you capture as much of this audience as your goals and budget allows. Inquire for more details, hello@theadfocus.com.

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